Web UX Strategist
at Paul Fredrick in Fleetwood, PA
The web ux strategist will be responsible for the strategy, execution, and analysis of on-site a/b/multivariate testing and will be a key contributor to the overall e-commerce strategy on paulfredrick.com. They will lead site usability and conversion efforts as well as maintain key aspects of the website including, but not limited to, homepages, product features and promotions.
Strategy and development of on-site user testing
*Creating concepts and strategy for on-site user tests
*Building A/B and multi-variant tests
*Develop strategy and execute site user personalization
*Analysis of completed user tests
*Understanding of user testing best practices and practical implementation
Maintaining website changes and updates
*Homepage/landing page creation and content development
*Online sale set up and testing
*Assist with web usability and on-site projects as necessary.
*web experience diagnostics and competitor analysis
*Coordination of usability projects
*Website & project QA
*miscellaneous & ad hoc projects
*Keep abreast of new tools, best practices, etc. in the area of user testing and web usability Skills and
*Understanding of ecommerce and user experience best practices
*Ability to see a project from concept to implementation
*Strong strategic thinking and planning skills, including a demonstrated focus on maximizing customer contribution.
*Ability to communicate professionally and effectively with peers and supervisor (including well-developed listening skills).
*Strong organizational and project management skills
*Clear understanding of the primary functions and responsibilities of all Paul Fredrick departments and stakeholders.
*Consistent achievement of goals.
*1-3 years of experience in user testing or a related field
*Experience with web analytics a plus